Winemaker Notes
For more than fifty years and through two generations, the Lohr family and their team have been leaders in the California wine industry. Founder Jerry Lohr and his three children Steve, Cynthia, and Lawrence oversee one of the country's most successful and trusted fine wine labels. With first plantings in Monterey in 1972 and then in Paso Robles in 1986, the team helped write the book on sustainable winegrowing on the Central Coast.
Today, J. Lohr farms more than 4,000 acres of estate vineyards in Monterey's Arroyo Seco and Santa Lucia Highlands appellations, Paso Robles, and St. Helena in the Napa Valley. They produce eight tiers of award-winning releases: J. Lohr Signature Cabernet Sauvignon, J. Lohr Cuvée Series, J. Lohr Vineyard Series, J. Lohr Gesture, J. Lohr Pure Paso Proprietary Red Wine, J. Lohr Estates, J. Lohr Monterey Roots, and ARIEL Vineyards.
J. Lohr is a Certified California Sustainable Vineyard and Winery and was honored with the 2020 Green Medal Leader Award in recognition of the company's decades-long commitment to sustainability.
With generous fruit and supple tannins, Merlot is made in a range of styles from everyday-drinking to world-renowned and age-worthy. Merlot is the dominant variety in the wines from Bordeaux’s Right Bank regions of St. Emilion and Pomerol, where it is often blended with Cabernet Franc to spectacular result. Merlot also frequently shines on its own, particularly in California’s Napa Valley. Somm Secret—As much as Miles derided the variety in the 2004 film, Sideways, his prized 1961 Château Cheval Blanc is actually a blend of Merlot and Cabernet Franc.
Home to a diverse array of smaller AVAs with varied microclimates and soil types, Sonoma County has something for every wine lover. Physically twice as large as Napa Valley, the region only produces about half the amount of wine but boasts both tremendous quality and variety. With its laid-back atmosphere and down-to-earth attitude, the wineries of Sonoma are appreciated by wine tourists for their friendliness and approachability. The entire county intends to become a 100% sustainable winegrowing region by 2019.
Sonoma County wines are produced with carefully selected grape varieties to reflect the best attributes of their sites—Dry Creek Valley’s consistent sunshine is ideal for Zinfandel, while the warm Alexander Valley is responsible for rich, voluptuous red wines like Cabernet Sauvignon. Chardonnay and Pinot Noir are important throughout the county, most notably in the cooler AVAs of Russian River, Sonoma Coast and Carneros. Sauvignon Blanc, Merlot and Syrah have also found a firm footing here.