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3rd Party Partners
Strictly Necessary Shared Data
We recognize that everyone has different tastes in wine. These partners help us identify and remember you when you visit Wine.com so that our site and email communications are relevant to you.
| Partner | Personally Identifiable Information | URL | Purpose |
|---|---|---|---|
| Braze | AAID, birthdate, first name, IDFA, IP Address, last name, birthday, email address | https://www.braze.com | Communicating about your orders |
| DataDome | IP Address | https://datadome.co/compliance-data-privacy/ | Bot Protection & Site Login Security |
| LaunchDarkly | Email, First Name, IP Address, Last Name | https://launchdarkly.com/policies/privacy/ | Experimentation & personalizing the site to you |
| Optimizely | IP Address | https://www.optimizely.com/ | Experimentation & personalizing the site to you |
| Rich Relevance | IP Address | http://richrelevance.com | Showing you relevant wines |
| Tealium | IP Address | https://tealium.com | Tag management platform |
| Trustpilot | Email, First Name & Order Number | https://www.trustpilot.com/ | Asking you to share your review and experiences |
| Zendesk | Email, First Name, IP Address, Last Name | https://www.zendesk.com/ | Facilitating better and faster customer service |
3rd Party Analytics Partners
We’re always trying to improve our service and your experience. These partners help us analyze how we’re doing and identify problems in your experience.
| Partner | Personally Identifiable Information | URL | Purpose |
|---|---|---|---|
| Adobe | IP Address | https://adobe.com | Website analytics |
| Bizrate Insights | IP Address | https://bizrateinsights.com | Customer feedback |
| Google Universal Analytics, Google Analytics 4 | IP Address | https://policies.google.com/privacy?hl=en | Website analytics |
Advertising
We have a commitment to our advertising partners to compensate them for sales they help generate, and these partners help us do that.
| Partner | Personally Identifiable Information | URL | Purpose |
|---|---|---|---|
| Bing Ads UET | IP Address | https://about.ads.microsoft.com/en-us/h/a/microsoft-advertising | Tracking advertiser attribution |
| Branch.io | AAID, IDFA, IP Address | https://branch.io | Tracking advertiser attribution |
| Extole | Email Address, First Name, IP Address | https://www.extole.com/privacy-policy/ | Tracking advertiser attribution |
| Email Address, First Name, Last Name, IP Address | https://www.facebook.com/business | Tracking advertiser attribution | |
| Floodlight (Google, formerly DoubleClick) | IP Address | https://support.google.com/searchads/answer/7298761?hl=en | Tracking advertiser attribution |
| Google Ads Conversion Tracking & Remarketing | IP Address | https://support.google.com/google-ads/answer/6095821?hl=en | Tracking advertiser attribution |
| Rakuten (formerly LinkShare) | IP Address | Privacy policy : https://rakutenadvertising.com/legal-notices/services-privacy-policy/ Your rights : https://rakutenadvertising.com/legal-notices/services-privacy-rights-request-form/ | Tracking advertiser attribution. Rakuten Advertising may collect personal information when you interact with our digital property, including IP addresses, digital identifiers, information about your web browsing and app usage and how you interact with our properties and ads for a variety of purposes, such as personalization of offers or advertisements, analytics about how you engage with websites or ads and other commercial purposes. For more information about the collection, use and sale of your personal data and your rights, please use the below links. |
| ROKT | IP Address | https://rokt.com/privacy-policy/ | Tracking advertiser attribution |
| Taboola | IP Address | https://www.taboola.com/policies/privacy-policy | Tracking advertiser attribution |
For further information, please see our Privacy Policy.
For disclosure or deletion requests, please send an e-mail to privacy@wine.com with “Request for Disclosure” or “Request for Deletion” in the subject line.