Isabel Mondavi Rose of Cabernet Sauvignon 2017
Critical AcclaimAll Vintages
These words embody Isabel Mondavi's joie de vivre - and the panache she used to fashion her own brand - I'M Wines.
Named for her initials, I'M Wines was created after Isabel asked her son Rob, a winemaker, to make a Rosé from the family's Cabernet Sauvignon to serve at her weekly luncheon for a group of friends. Isabel expected 20 cases; Rob gave her 300, presenting both a problem and a solution. Though the lunch gathering could not hope to drink the entire production, the wine was impressive enough to make a name for itself on the market. Thus, the label was born. In addition to I'M Rosé, it includes I'M Chardonnay, with a Pinot Noir in the works.
Armed with nearly 40 years of experience as a close witness and advisor to the wine business, Isabel refused to be encumbered by industry standards when creating her label. Her Napa Valley Cabernet is pink, not the traditional deep red. She didn't stop there. Since she is a fan of Sonoma County Chardonnay, Rob has made her one in the style she loves best.
Every aspect of the brand is family based. Dina, Isabel's daughter, worked with her mother and a designer to create the label and the aesthetics of the bottle. The unusual use of a Bordeaux shape for the Chardonnay bottle was chosen by Dina because Isabel finds it easier to pour.
Responsible for the vast majority of American wine production, if California were a country, it would be the world’s fourth largest wine-producing nation. The state’s diverse terrain and microclimates allow for an incredible range of wine styles, and unlike tradition-bound Europe, experimentation is more than welcome here. Wineries range from tiny, family-owned boutiques to massive corporations, and price and production are equally varied. Plenty of inexpensive bulk wine is made in the Central Valley area, while Napa Valley is responsible for some of the world’s most prestigious and expensive “cult” wines.
Each American Viticultural Area (AVA) and sub-AVA of has its own distinct personality, allowing California to produce wine of every fashion: from bone dry to unctuously sweet, still to sparkling, light and fresh to rich and full-bodied. In the Napa Valley, Cabernet Sauvignon, Merlot, Chardonnay and Sauvignon Blanc dominate vineyard acreage. Sonoma County is best known for Chardonnay, Pinot Noir, Cabernet Sauvignon and Zinfandel. The Central Coast has carved out a niche with Rhône Blends blends based on Grenache and Syrah, while Mendocino has found success with cool climate varieties such as Pinot noir, Riesling and Gewürztraminer. With all the diversity that California has to offer, any wine lover will find something to get excited about here.
Whether it’s playful and fun or savory and serious, most rosé today is not your grandmother’s White Zinfandel, though that category remains strong. Pink wine has recently become quite trendy, and this time around it’s commonly quite dry. Since the pigment in red wines comes from keeping fermenting juice in contact with the grape skins for an extended period, it follows that a pink wine can be made using just a brief period of skin contact—usually just a couple of days. The resulting color depends on grape variety and winemaking style, ranging from pale salmon to deep magenta.