The western section of High Valley Appellation holds the magical lands know as High Serenity Ranch. The 2,500 acre former cattle ranch is now home to Brassfield Estate Winery & Vineyard. In 1973, Jerry Brassfield purchased the original 1,600 acres as a cattle ranch and wildlife reserve. While the cattle have gone, the wildlife still remains. Over the next three decades Mr. Brassfield continued acquiring lands. Today, the estate includes both the eastern and the western sections of High Valley as well as ownership of Round Mountain Volcano.

In 1998, the Brassfield family realized the land’s true destiny was as a world-class wine property. As a result, Brassfield Estate Winery & Vineyard was established. With the new estate vineyards increased production, the winery has grown with additional tank & barrel storage capacity and a state-of-the-art crushing facility.