Brand Proprietary Red 2016 Front Label
Brand Proprietary Red 2016 Front LabelBrand Proprietary Red 2016  Front Bottle Shot

Brand Proprietary Red 2016

  • RP96
  • V94
750ML / 0% ABV
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  • V95
  • RP95
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  • RP98
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750ML / 0% ABV

Winemaker Notes

The inky purple-black in the glass hints towards the depth and concentration of the 2016 Cabernet Sauvignon. Forest floor, warm spice, and a core of cassis entice the nose. Sable fruit and dried tarragon occupy the full-bodied and vibrant palate, finishing on dark chocolate and blackberry compote.

Critical Acclaim

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RP 96
Robert Parker's Wine Advocate
Composed of 65% Cabernet Franc and 35% Cabernet Sauvignon from Pritchard Hill and aged 22 months in 70% new French oak, the deep garnet-purple colored 2016 Proprietary Red Estate is a little closed, slowly revealing notes of crushed black cherries, mulberries, redcurrant jelly and licorice with hints of pencil shavings and incense plus a waft of potpourri. The palate is full-bodied and concentrated with loads of energy and depth, framed by ripe, grainy tannins and finishing long and lively. Beautiful.
Rating: 96+
V 94
The 2016 Proprietary Blend, Brand's Cabernet Franc-based blend, is a dark, unctuous wine. Blackberry jam, chocolate, torrefaction, menthol and dark spice infuse this full-throttle, ample wine. Time in barrel has softened some of the edges. Even with all of its intensity, the 2016 retains tons of nuance and vibrancy to play off the dark, super-rich fruit. Best of all, the 2016 will drink well upon release. It would be nice to see a little more Franc character, but the 2016 is nicely done just the same.
Rating: 94+
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Brand, California
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Ed and Deb Fitts have always believed in building the strongest business and personal relationships possible, selecting the right model and choosing the best people. They were drawn to this spectacular location above the cloud line because of the view of the distant valley and Lake Hennessey, but what they found up close was the proven soil of their neighbors and upon deeper inspection, we discovered that this land was ripe with promise. They were compelled to develop the potential of this property and guided by the expertise of our team we feel that we have begun the journey of a lifetime. Their vision is to build BRAND to a highly recognized name that represents the best red wine our vineyards on Pritchard Hill have to offer. Ed and Deb's personal goal is to help promote vineyards on Pritchard Hill as the most respected in the valley.

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Undoubtedly proving its merit over and over, Napa Valley is a now a leading force in the world of prestigious red wine regions. Though Cabernet Sauvignon dominates Napa Valley, other red varieties certainly thrive here. Important but often overlooked include Merlot and other Bordeaux varieties well-regarded on their own as well as for their blending capacities. Very old vine Zinfandel represents an important historical stronghold for the region and Pinot noir is produced in the cooler southern parts, close to the San Pablo Bay.

Perfectly situated running north to south, the valley acts as a corridor, pulling cool, moist air up from the San Pablo Bay in the evenings during the hot days of the growing season, which leads to even and slow grape ripening. Furthermore the valley claims over 100 soil variations including layers of volcanic, gravel, sand and silt—a combination excellent for world-class red wine production.

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RAE810002_2016 Item# 524653

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