42 Below Vodka
Critical AcclaimAll Vintages
At the time, Geoff's big idea was a little naive (borderline bloody stupid), had he known how hard it would be distilling premium vodka in NZ. But luckily, he did it anyway. In his garage. And soon 42 Below was being sold to his mates. Then in some bars. Then all over New Zealand.
So, Geoff quit his job and went vodka full time.
Made from the distillation of anything containing fermentable sugars, Straight Vodka is a clear and unaged spirit. Cereal grains like wheat, rye and barley are the most commonly used bases, but modern Vodkas are now made from crops as diverse as sugar beets, grapes and potatoes. Ideally Straight Vodkas should be colorless, odorless and flavorless. They are sipped chilled and neat, or used as a base for a variety of cocktails, from the Martini to the Cosmopolitan.