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In 1999, Gianpaolo bought vineyards in Serralunga d'Alba and began production of a Barolo Meriame and Barolo Serralunga. The age of the vineyards in Sinio have an average age of 20 to 25 years, while vines from the Serralunga property range from 25 to 60 years old (the grapes from the oldest vines go into the winery's flagship Barolo DOCG, which are situated in the best part of the famed Meriame area). Gianpolo is the winemaker and vineyard manage for the 10 hectares of vines the family owns in the two towns.