Founder, Jim Bernau, purchased the Estate site in 1983 and cleared away the old pioneer plum orchard hidden in scotch broom and blackberry vines. He planted Pinot Noir, Chardonnay and Pinot Gris. In the beginning, he hand watered the vines with seventeen lengths of 75' garden hose.
Numerous classes at UC Davis, and seminars from here to France, sharpened Jim’s viticultural skills and in 1989 he was ready to build his dream--a world class winery in the Willamette Valley--and make cool-climate varietals, especially Pinot Noir.
Jim's vision of organizing the support of wine enthusiasts to grow world-class wines through shared ownership has resulted in over 9,000 owners. The winery's Common (WVVI) and Preferred (WVVIP) are traded on the NASDAQ.
Willamette Valley Vineyards has collaboratively grown its estate vineyards through partnerships like the merger with Oregon wine industry pioneer, Bill Fuller of Tualatin Vineyards (established in 1973), the O'Briens for Elton Vineyard (established in 1983) and Loeza Vineyard (planted in 2016). The winery now sources all of its barrel-aged Pinot Noir from its estate vineyards, practices environmentally sustainable farming and were part of the founding of the Low Input Viticulture and Enology (LIVE) certification. View all Willamette Valley Vineyards Wines
About Willamette ValleyView a map of Willamette Valley wineries (will-AAM-it)
Named for the river that runs through the valley from Portland to Eugene, Willamette Valley is home to some of the best Pinot Noir vineyards in the Northwest. While along the same north/south line as Seattle, the Willamette Valley is protected from Pacific rains by the Coast Range on the western border and the Cascade Ranges to the east. Though sunshine is typically plentiful, rainfall can occasionally be tricky, and the wines here vary vintage to vintage. Within the Willamette Valley is a number of sub-regions, including McMinnville, Dundee and Yamhill.
Notable FactsThe valley is known for its Pinots – Pinot Noir and Pinot Gris. With a climate similar to Burgundy – in rainfall, sunlight hours and other climate factors – Pinot Noir has flourished here. Pinot Noir in Oregon produces wines that are fruit forward, yet complex, some with good agebility.
Other than Pinot Noir, many wineries grow Pinot Gris and Chardonnay. Pinot Gris from Oregon is delightful in its texture and food friendliness. Chardonnay in the valley adapts well to the cool climate and produces lean, elegant wines.