In 1952, patriarch Søren Axelsen left his native Copenhagen to travel the world. Eventually, he settled in California to grow his own grapes. But he never forgot the remarkable growing regions he had seen in Chile, in particular Colchagua Valley, which showed such great potential to produce world-class wines.
By 1989, he had realized his dream, founding Viña La Playa alongside his sons Peter and Eric. Viña La Playa of Chile is a partnership between the Axelsens and two promient Chilean winemaking legends: the Sutil and Errázuriz families. The winery encompasses 597 acres of prime property in the Colchagua Valley, where its vineyards enjoy a unique microclimate that fosters the growth of premium wine grapes.
With near-perfect growing conditions, Colchagua Valley has been described as "The Next Napa" (Wine Enthusiast, March 2002) as "arguably Chile's premier opportunity for world-class wine production" (Wine Spectator, April 30, 2002), and as "2005 Wine Region of the Year," yeilding "some of the most compelling wines in the world" (Wine Enthusiast, 2005).