Frei didn't waste any precious time once he acquired the land. By 1895, he was producing 20,000 cases of high quality wine that was stored in huge redwood casks.
In spite of a devastating blight of phylloxera, by 1904 the winery had actually increased in size and production. Now in his seventies, Frei turned the business over to his two sons, Walter and Louis. In 1903, the winery was officially named Frei Bros.
The Frei Bros. Winery continued to grow over the years, in spite of disasters such as the one that occurred in 1919, when a curious piece of legislation that came to be known as Prohibition put many an American winery out of business.
Again, the Frei family persevered, and now you can taste the legacy of a great winemaking tradition in Frei Brothers Reserve, a new release that combines the spirit of old world winemaking techniques with grapes that are hand selected from some of Sonoma's finest vineyards. View all Frei Brothers Wines
About Russian RiverView a map of Russian River wineries
The Russian River Valley is named as such due to its proximity to the Russian River, the river itself named for the Russian fur traders who came down from Alaska in the late 18th and early 19th centuries. The Russian River is agricultural land. While there is a focus on wine, beyond the vineyards are many small, family-owned farms cultivating everything from cattle to Christmas trees.