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Alfredo and Luca, father and son, now take care of the property. In 1990, they were able to purchase two slices of renowned vineyard sites of Castiglione Falletto in Barolo, la Pira and le Rocche. These came with a 15th farm house they renovated and which became Casa Roagna, a bed and breakfast overlooking the vines
The Roagna like to describe their style as traditional and innovative. Luca was born in 1980, and is still pursuing a high degree in oenology. But he sees his academic studies as a way to understand intellectually all the practices he has observed on the terrain and in the cellar, as implemented by his grandfather Giovanni Roagna, father Alfredo and mother, Luigina.
In 2003, Luca initiated a new venture. He hopes to make a wine from each of the great cru sites in Barolo. He has begun with Vigna Rionda, in Serralunga d’Alba, where he has bought grapes from an old contadino who has worked the vineyard all his life in more or less organic fashion (no herbicides, minimal treatments.). We have yet to see which other cru from which Luca has managed to find some fruit, but he will continue.
All of the the vines in Barbaresco and Barolo are worked organically, no herbicide was ever used here, grass grows between the rows, and only copper and sulfur solutions are used for treatment.
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